The Institute of Design Engineering & Art (IDEA) is a leading knowledge-pool institute that fosters a new and deeply interdisciplinary approach to Design in the 21st century. It prepares professionals for the growing Interior/Exterior, Graphic & Multimedia Designing sector that has rocketed with the boom of Real Estate in the last few years.

The past few years have seen this sector grow by leaps and bounds, and there is a huge demand for creative designers. The institute offers courses in Interior Design, Graphic & Multimedia Design along with specialization in the fields of Exhibition & Set Design, Retail Shop & Office Design, Furniture Design and Graphics & Multimedia. The institute also offers specialization in New Media/Web Design & Design for Print Media. The courses have been carefully designed to provide maximum exposure to the students and to present them with a tremendous challenge for a complete learning experience.

IDEA has developed a balanced and broad curriculum in each of the programs offered based on a sound understanding of global perspectives. The institute's academic links with Indian and foreign institutions of excellence helps it to continuously update the structure, content and delivery of its programs.

IDEA has introduced a number of firsts in Indian education-- innovative programs and techniques that are at the cutting edge of modern education. These include their leadership in the field of e-learning via the virtual campus and award-winning faculty and Intranets.

Objectives
At IDEA a few clear-cut objectives propel the vision for which the institute has been setup.
  • Educate students on the breadth of topics that are important for 21st century design
  • Develop students' skills in team-work, communication, and creativity
  • Promote excellence in the practice of design within and across professions
  • Expose students to real-world design problems and bringing concepts to reality
  • Cultivate students' ability to express, evoke and shape experience through design
  • Foster critical reflection on technology and the contexts that shape its use
  • Create a generation of designers who lead product development in large companies
Domestic & Global Associations
CHAT has the distinction of arranging placements of the students on the strength of its close association with organizations such as Travel Agent Association of India (TAAI), Indian Association of Tour Operators (IATO), Federation of Hotel & Restaurants Association of India (FHRAI), Hotel Association of India (HAI), and other professional apex bodies in Travel & Hospitality Trade.
CHAT's global associates include Educational Institute of American Hotel & Lodging Association (AH & LA), USA and City & Guilds, UK.


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